1 in 5 Homes Forecast to Have a Smart TV This Year

19% of homes will have a Smart TV this year, forecasts a December study [pdf] from YuMe, conducted by Frank N. Magid Associates. That represents an 8% point hike from 11% of current Smart TV owners, and is based on survey results finding that of the 45% of respondents who expect to buy a new TV this year, about 18% are very likely to purchase a Smart TV. The study also finds that Smart TV “intenders” skew male and are more ethnically diverse than current smart TV owners. (more…)